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27th
MAR

Weekend Favs March Twenty Seven

Posted by cgseo under Social Media

Share Weekend Favs March Twenty Seven This content from: Duct Tape Marketing I have a weekend routine where I share a handful of favorite things I tripped upon online this week. I usually post about three and don’t go into much detail, but suggest you check them out. The image featured in the post is a favorite creative commons image on Flickr. Image credit: Good stuff I found this week: Firefox Personas – A new way to add branding and personality to the Firefox browser. You can pick one or create your own. Prezi – A very cool and totally new way to create and present ideas online. Your entire presentation goes on one large canvas so you can flip around, add ideas and relationships on the fly, and zoom in on detailed parts of any idea. Clickdensity – Heat map and web site usibility toolkit Related Posts: Weekend Favs February Twenty Weekend Favs February Twenty Seven Weekend Favs March Thirteen Weekend Favs March Six Weekend Favs March Twenty Powered by Contextual Related Posts Like this post? Share it with others

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26th
MAR

Twitter Uses Unlimited

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Twitter Uses Unlimited This content from: Duct Tape Marketing It seems like the only limitation to ways to use Twitter is the imagination. Almost every time I speak to a group of Twitter uses I hear about another innovative way that someone is putting it to use. This week’s winner is Luis Perezcano, owner of Texas Ribs Restaurants in Mexico. Luis sent me a note telling me that after taking my Social Media Pro course he set up a listening station as instructed and one of the first tweets he picked up was from a young man tweeting about not paying his bill after eating at Texas Ribs. Luis tells me that not only did he get the money it gave him an idea. Now he uses Twitter and Facebook to promote the idea of paying your bill and turning people in who don’t using the hashtag – #pagatucuenta (payyourbill in Spanish) What out of the box ideas have you seen used or used yourself when it comes to Twitter? Related Posts: Explore the Twitter Hashtag Twitter for Business (En español) Mining Twitter with Google Turns Up Some Interesting Stuff A Practical Use for Twitter Twitter and LinkedIn Finally Sync Up Powered by Contextual Related Posts Like this post? Share it with others

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18th
MAR

REWORK Podcast with Jason Fried

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REWORK Podcast with Jason Fried This content from: Duct Tape Marketing Marketing podcast with Jason Fried (Click to play or right click and “Save As” to download – Subscribe now via iTunes 37 Signals is a company that most online service providers would love to be like. From day one the creators of Basecamp , Backpack, Highrise and Campfire, made money, built a rabid word of mouth fan base, and perhaps more importantly, built the business they wanted to work in without taking outside funding. Along the way they became media darlings and a frequently cited use case for how to do it right. But just how did Jason Fried and David Heinemeier Hansson do it? The often unconventional approach taken by 37Signals is on display in the Fried and Hannson’s book REWORK . REWORK is a collection of essays that I think could best be described as a combination of business, self-help and wellness, and technical mentoring advice, but the collective impact is very powerful. This is one of those books that you can pick up and read from any point and find yourself immediately engrossed . The tone of the book is such that you feel as though you are having a conversation with the authors in a style that matches the laid back, this is how we do it here, vibe that is 37Signals. I spent a few minutes discussing REWORK with Jason Fried for this episode of the Duct Tape Marketing podcast and I can tell you that this book is going to show up on a lot of “best books of 2010″ lists. A few nuggets from REWORK Ignore the Real World – The real world is telling too many small businesses that their idea won’t work. Why Grow? - Everyone seems enamored with the idea of rapid growth. Maybe that’s not the right approach for you. Outside Money Is Plan Z – Hang on and build it organically or it won’t be your company. Image credit: Randy Stewart Related Posts: Previewing Highrise from 37Signals Podcast Interviews cranking up Kentucky "This is fattening food" Fried Marketing What would the perfect small business CRM look like? IM and Chat for Business Powered by Contextual Related Posts Like this post? Share it with others

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15th
MAR

What is Make A Referral Monday?

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Share What is Make A Referral Monday? This content from: Duct Tape Marketing Last week’s Make a Referral Week , an event designed to generate over 1000 referrals for 1000 small businesses, was a big success in terms of bringing a focus on the act of making referrals, but why stop at a week. Making referrals is a great practice all year long. Please join me in kicking off something I call Make a Referral Monday . The idea is to bring the practice of making referrals into focus every week, all year long. One of the ways to keep this idea alive and top of mind is to use the awesome reach of Twitter as a weekly reminder and accountability tool. If you participate on Twitter you are probably aware of something called Follow Friday. Follow Friday asks folks to share the names of people on Twitter that they like to follow, with the idea that other might as well. Follow Friday participants use what’s called a hashtag to designate their Follow Friday listing – #FF ( More on Twitter hashtag use here ) To participate in Make a Referral Monday (#marm) I would like ask you to a) make a referral and b) tell the Twitter world about it using #marm as a hashtag each and every Monday. Something like: I just referred @AcmePrinting to my BFFs at @ZetaGraphics both do awesome work #marm I think we have the ability to create a bit of a movement out of the act of making referrals. Spread the word, retweet this post and make those referrals! Related Posts: It Is Make a Referral Week! Making Referrals As a Job Creation Engine Rosy Monday is Strategic Planning Day Have You Made Your Referral? Free Friday Follow Winner 2-20 Powered by Contextual Related Posts Like this post? Share it with others

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13th
MAR

Weekend Favs March Thirteen

Posted by cgseo under Social Media

Share Weekend Favs March Thirteen This content from: Duct Tape Marketing I have a weekend routine where I share a handful of favorite things I tripped upon online this week. I usually about three and don’t go into much detail but suggest you check them out. The image featured in the post is a favorite creative commons image on Flickr. Image credit: bender 990 Good stuff I found this week: Traffic Travis – Free SEO and PPC software. Very powerful tool for analyzing your pages and those of your competitors. Trackur – Social media monitoring service. I’ve mentioned this tool before because I think it’s a great one. This past week they created a free account so I felt the need to mention that development. SocialNet Gate – Service that signs you up for multiple social media profiles and offers paid tools to help promote and spread content. It’s a bit pricey but one way to outsource some of this activity Related Posts: Weekend Favs March Six Weekend Favs February Twenty Weekend Favs February Twenty Seven Weekend Favs June Twenty-one Weekend Favs January Thirty Powered by Contextual Related Posts Like this post? Share it with others

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